The CEO of Mitsubishi, Osamu Masuko, is promising new Mitsubishi products in the near future, building on the momentum Mitsubishi has gained in the United States this year, with its highest profits since the global financial crisis.
New Mitsubishi Products
Two projects can be found at the top of Mitsubishi’s to-do list: a plug-in hybrid crossover Outlander PHEV, which had previously been delayed, and a sedan version of the subcompact Mirage hatchback. Soon after, the company plans to up its hybrid game with plug-in versions of the Outlander Sport and maybe even the Montero SUV.
Mitsubishi’s initial sales target for this fiscal year (which ends on March 31, 2015) was to sell 109,000 vehicles, and based on the exceeding sales so far, the target has already been pushed to 116,000. The company is projecting an operating profit for the fiscal year, which will be their first since March 2007.
Masuko gives credit for these North American profits to stellar sales of the Outlander Sport and the Mirage hatchback, both imported from Thailand. Mitsubishi’s sales have grown 30% through October alone, compared to an industry-wide average of 6%.
Come check out one of Mitsubishi’s high-selling, record-breaking models at Randall Mitsubishi today.