Good news, sports fans! Mitsubishi has recently signed on as a sponsor for Gloucester Rugby. The three year agreement means that the Mitsubishi diamonds will appear on the playing and training shirts, replica wear, and as branding around Kingsholm Stadium. That’s a good amount of advertising and exposure.
Mitsubishi has been growing rapidly in the United Kingdom and the Mitsubishi-Gloucester Rugby sponsorship will only increase that growth. Mitsubishi has been a sponsor of the rugby team for eight years and a three year contract means good things.
“Gloucester Rugby is one of the most famous clubs in England. They regularly play live on TV. Our sponsorship will see the Mitsubishi brand being viewed over 16 million times a season,” said Lance Bradley, managing director of Mitsubishi Motors UK.
The renewed, main partner sponsorship comes at a time when Mitsubishi is launching several new models in the region. The all-new L200 pickup truck is a symbol of Mitsubishi’s reliability and strength, something that resonates well with the Gloucester Rugby players.
“We are thrilled to be able to confirm Mitsubishi Motors (UK) as our new main partner. We already have a strong working relationship and we look forward to building on this over the next few years,” said Stephen Vaughan, Gloucester Rugby Chief Executive.
We here at Randall Mitsubishi are all for more Mitsubishi exposure and growth around the world!